Snoop Dogg (aka Snoop Lion) is bringing his infectious charm to the small screen with Kate Upton to sell microwaveable meat pastries.
In this long-form spot for Hot Pockets, Kate Upton returns home from an evening out, chomps into one of the snacks and falls into a trance-like reverie. Soon she’s caught in the middle of a “freshly baked crust” vs. “premium meats” debate between Snoop and “Project X” actor Oliver Cooper.
But it’s all just a dream, even the ride in the Hot Pockets rocket with Snoop from his base at the Sky High Bakery.
There are more than four minutes of wacky imagery, all playing to a remix of Biz Markie’s 1989 off-key hit “Just a Friend (You Got What I Need).” But now the chorus is, “You Got What I Eat.”
Oh Snoop, you Dogg you.
(Hat tip, AdWeek)